To the team at Deeper Roots, La Armonia Hermosa represents a beautiful harmony of people - producers, roasters, and coffee lovers, intertwined with one another in a journey toward deeper partnership and sustainability.
This is Deeper Root's flagship coffee and the reason they called ourselves Deeper Roots. Nestled high along a fertile volcano, overlooking the Antigua Valley, Santa Maria de Jesus is an idyllic home to the finest of Guatemalan coffee. The small, family farmers of this village have historically struggled to make a living growing this high quality coffee. Since they started working with these growers in 2005 they’ve been heavily and actively invested in their infrastructure, technical knowledge, and capital financing. Now, the farmers of La Armonia Hermosa coffee receive higher prices through increased quality, marketability, and relationships.
By enjoying the fruits of their labor you are giving them new opportunities, a renewed sense of community pride, and a chance for economic sustainability.